The Social Sales Person

The Social Sales Person

Several years ago I wrote a blog post about the Evolution of the Salesperson. The fundamentals described in the article still hold true but there is no doubt the sales process has changed.  My clients often hear me say that much of the sales process happens online...

Great Clients: Born or Made?

Having spent more than a decade providing services in the agency and digital marketplace, I’ve had the pleasure of working with some amazing clients.  Of course, there wouldn’t be great clients without some bad ones along the way. Agencies often joke...

The Evolution of the Sales Person

Collectively, sales people are often victims of our own behavior. The barrier to entry to become a sales person is often low because companies can place a significant portion of compensation tied to performance. Employers can take a chance on sales people hoping to...

The Pendulum Theory

At some point in my sales career I was introduced to “The Pendulum Theory”. It is a vicious cycle that most sales people fall victim too. The concept is significantly easier to understand then finding a solution.If you are in sales you are well aware that...