Daniel Barrett, Rubicon Artist Development, & His Revolutionary “Remembering” Technique

This week I was schooled on a theory by dear friend Daniel Barrett Sumber.  Dan is changing the game of music by launching an innovative site called Rubicon Artist Development. Daniel Barrett Rubicon offers mentorship through the process of creating an album.  I know that I’ve … [Read more...]

Great Clients: Born or Made?

Having spent more than a decade providing services in the agency and digital marketplace, I’ve had the pleasure of working with some amazing clients.  Of course, there wouldn’t be great clients without some bad ones along the way. Agencies often joke about how bad clients can be.  As … [Read more...]

Great Clients: Born or Made?

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Having spent more than a decade providing services in the agency and digital marketplace, I’ve had the pleasure of working with some amazing clients.  Of course, there wouldn’t be great clients without some bad ones along the way. Agencies often joke about how bad clients can be.  As you’d … [Read more...]

Peddle Downhill: 4 Mistakes to Avoid When Seeking Your Dream Job

I remember riding my bike that one summer day with my big brother Mark.  We were riding side by side “Chips” style when it started.  We’d been casually gliding down a hill around the corner from my house. We were probably on our way to a pick-up baseball game at a friend’s house. Maybe I … [Read more...]

Economist “Did you know?” Video

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2 Tips for Running an Offsite

Recently the executive team here at Miva Direct had a phenomenal offsite meeting.  We were disciplined, focused and produced a comprehensive agenda for Q1 that thus far has been a huge success.  I'm really proud of the team, and I thought I'd share some of the outline I presented prior to the … [Read more...]

SIX SIGMA

The basic methodology consists of the following five steps: Define process improvement goals that are consistent with customer demands and the enterprise strategy. Measure key aspects of the current process and collect relevant data. Analyze the data to verify cause-and-effect relationships. … [Read more...]

M&A – bargain hunters out on the prowl

This morning in the Wall Street Journal I read an article titled Mortgage Applications Surge on Falling Rates by Dan Fitzpatrick. In the article, Todd Chamberlain, head of the residential mortgage division at Birmingham, ALA based Region's Financial Corp states: Borrowers "are starting to say, … [Read more...]

Yahoo Unveils new toolbar for Web Browsing

Great news coming out of Yahoo! today via Reuters.  This is more proof how valuable the Toolbar can be for an engaged consumer.  Guaranteed revenue in an easy format for the user, which enhances the user experience is a true "win, win" for all parties. Expect to see more announcements like this … [Read more...]

Top Online Predictions for 2009

  Growth in mobile advertising  Yes, it’s probably featured on every prediction list for the past several years, but ’09 is almost certain to see significant expansion in mobile advertising. Technology, increasing bandwidth and smart phone ubiquity have brought us to the point where engaging … [Read more...]