Well I guess it was only a matter of time before Google got into this game. Many of my clients are realizing the power of adding an 800# to the landing page from paid search ads. The key, of course, is to be able to track the results back to the keyword for optimization purposes. One step at a time I guess. APZ

Welcome to BtoBOnline.com: "Google is testing yet another part of the search engine field with a new system, click-to-call,that relies on the telephone to connect advertisers with potential customers. "